One design. Two ways.

At RIFF THE LABEL, we believe that true value is not measured by price alone. Time, attention, and intention are forms of luxury too. In a world of fast decisions and faster products, we choose a different rhythm — one that allows space for making, for patience, and for conscious choice.

Every Bloom Bag follows a simple idea: One design — two ways to own it.

You can invest your time and create your own version using our carefully developed PDF & video pattern. Or you can invest your money and receive the original Bloom Bag, handcrafted by the designer herself — just for you.

We don’t believe in a single definition of luxury. Some value the process of making. Others value trust in craftsmanship.

Both are valid. Both honor the same design.

Your choice. Our design.

A note from the founder:

"RIFF THE LABEL was founded out of a desire to slow things down.
After years of working in fast-paced, performance-driven environments, I began to value what often gets lost: time, focus, and the quiet satisfaction of making something with intention.
The Bloom Bag started as a personal experiment — a design built from repetition, patience, and trust in the process. Offering it both as an original piece and as a pattern felt like the most honest way to share that idea.
RIFF THE LABEL is not about choosing the fastest option. It’s about choosing what feels right — for you."
— Karyna